HISTORY
The Unique Show is the first high jewelry and fine jewelry exhibition with a nomadic spirit, bringing the creations of renowned maisons and contemporary designers to exclusive vacation destinations.
Founded in 2023 by Dalila Daffara, a gemologist with over twenty years of expertise in the international luxury sector, The Unique Show has quickly become a must-attend event for industry leaders.
The event attracts prominent guests, including collectors and the press, with over 1,500 visitors per edition. The Unique Show is a well-established entity with a team of 15 people and a strategic international network of advisors and partners across three continents, creating unexpected and functional synergies that enhance both the individual exhibitors and the event format itself.
MISSION
The Unique Show has an ambitious and well-defined goal: to create a unique opportunity for exhibiting maisons and partners to engage directly with a select clientele of enthusiasts and private buyers in an exclusive and refined setting. This exclusive context fosters the development of authentic and lasting relationships with a carefully curated network, a result of Dalila Daffara’s extensive international experience, cultivated with passion over more than twenty years.
EXHIBITORS
One of the key factors that contributed to the rapid expansion of The Unique Show is the meticulous selection of exhibitors. Each represents a different niche in the market, characterized by excellent craftsmanship, original design, and, most importantly, a commitment to ethical values, which are now essential for both contemporary jewelers and The Unique Show itself.
EXHIBITIONS
The success and growth of The Unique Show are evident in its geographical expansion. With its first edition in Lugano in 2023, The Unique Show then made stops in destinations such as St. Moritz and Monte-Carlo, becoming a key event in the industry. Each edition is designed to harmonize with the distinctive character of the host locations, offering an experience that goes beyond a mere jewelry exhibition, becoming an immersive journey into excellence, craftsmanship, and creative originality for both exhibitors and guests. Soon, these prestigious destinations will be joined by an edition specifically designed to meet the unique needs of the Gulf markets, a region that is rapidly expanding in the luxury sector and increasingly influential in the international dynamics of high jewelry and watchmaking.
UPCOMING EDITIONS
Among the most anticipated events is Luxury Monte-Carlo | The Unique Show, taking place from June 18 to 21, 2025, at the Le Méridien Sea Beach Club Hotel. This event offers the perfect opportunity to welcome the summer season in an elegant and captivating setting. Guests will have the chance to immerse themselves in the finest jewelry creations, participating in exclusive activities designed to engage the senses and offer a comprehensive and immersive experience. Thus, The Unique Show continues to set new standards in the luxury exhibition landscape, offering an event that is not just a showcase for jewelry but a true lifestyle experience where art, design, and luxury blend in perfect harmony.
